Informative translation. The French version is the only legally binding one. Read the French version
Cookies and trackers
The trackers used on maisonsouldesign.fr, their purpose and the panel to accept, decline or customise your choices at any time.
Your choices, at any time
Declining is as simple as accepting. Your choice is kept for six months.
Last updated: 20 October 2026.
01 — What is a tracker?
A cookie or tracker is a piece of information placed on or read from your device (computer, phone) when you visit a website: a small file, the browser’s local storage, a pixel or an identifier. Some are essential for the website to work; the others are only used with your consent.
02 — Your choices
On your first visit, a banner lets you accept, decline or customise the trackers that require consent, with equal ease. Until you have made a choice, no tracker requiring consent is placed, including Soul Design’s own measurement storage (source of the visit, version A or B of a page): ignoring the banner amounts to declining. Your choice is kept for six months, after which you will be asked again.
You can change or withdraw your consent at any time using the “Manage cookies” link at the bottom of every page; withdrawing deletes any Soul Design measurement storage already saved (sd_attribution, sd_ab_<page>, sd_achats_mesures). You can also set your browser to block cookies, although some features (account, basket) may then work less well.
Google tools are configured in “consent mode” (Consent Mode v2, basic mode): Google tags are not loaded and no signal is sent to Google until you have given your consent. Measurement tags run through Google Tag Manager (container GTM-MGZ9MCK7), a tag manager that is itself loaded only after you accept “audience measurement”; withdrawing that consent reloads the page without it.
03 — Trackers used
The “Status” column separates what the website places today from what is planned. A tracker marked “planned, not installed” is placed on no device; it will only be placed once the matching campaign opens, with consent, and this page will be updated beforehand.
| Category | Name | Issuer | Purpose | Duration | Consent | Status |
|---|---|---|---|---|---|---|
| Necessary | sd_consent (local storage) | Soul Design | Remembering your tracker choices (measurement, advertising) and their date | 6 months, after which you are asked again | Not required | Active |
| Necessary | sd_panier, sd_selections (local storage) | Soul Design | Keeping your basket and your favourites (pieces set aside) | Until the order or until you delete them | Not required | Active |
| Necessary | sd_commandes_web, sd_briefs, sd_rdv, sd_lettre, sd_retractations, sd_compte (local storage, preview mode) | Soul Design | In preview, before going live, keeping what you enter in your browser (nothing is sent) | Until you delete them | Not required | Active |
| Necessary | sd_visiteur (local storage); sd_tentative (session storage) | Soul Design | sd_visiteur: random browser identifier, with no personal data, used to apply the trial quota of the configurator’s public AI; sd_tentative: identifier of your payment attempt, so that two orders are never mixed up | sd_visiteur: 13 months at most, then renewed; sd_tentative: until the tab is closed or payment is completed | Not required | Active |
| Necessary | sd_config, sd_config_envoi, sd_ia_quota, sd_estimation (local storage) | Soul Design | Keeping your configurator plan, the number of renderings left for the day and your latest budget estimate | Until you delete them; counter reset daily | Not required | Active |
| Necessary | sd_mo, sd_curseur (local storage) | Soul Design | Remembering your display preferences (reduced motion, cursor) | Until you delete them | Not required | Active |
| Functional | sd_recherches, sd_historique, sd_brief_brouillon, sd_brief_envoye (local storage) | Soul Design | Show your latest searches, resume a brief in progress (without name, email, phone or company). Nothing is sent to our servers or to third parties; “Clear my history” (search, home page) deletes everything | Until you delete them (at most 6 searches) | Not required | Active |
| Personalisation | sd_vus, sd_secteur (local storage) | Soul Design | Show the pieces you recently viewed and adapt the home page to the sector you browsed. Nothing is sent to our servers or to third parties; “Clear my history” deletes everything | 13 months at most (history: at most 8 pieces) | Required | Only with your consent |
| Necessary | firebase:authUser… (local storage / IndexedDB) | Soul Design via Google Firebase | Keeping you signed in to the client or trade area | Length of the sign-in session | Not required | Active in production |
| Necessary (form security) | _GRECAPTCHA (local storage) | Google Ireland Ltd (reCAPTCHA Enterprise via Firebase App Check) | Protecting forms against automated submissions; reCAPTCHA Enterprise, acting as Soul Design’s processor, with no reuse by Google for its own purposes and no advertising use | 6 months | Not required | Active in production |
| Necessary (Stripe payment page) | __stripe_mid, __stripe_sid | Stripe | Securing payment and preventing fraud | 1 year / 30 minutes | Not required | Active in production |
| Audience measurement | sd_attribution (session storage and local storage) | Soul Design | Remembering the campaign or website your visit came from (first and last channel of arrival), to attach it to a request and know where requests come from; without your consent, nothing is stored in the browser: the source only accompanies a request sent from the landing page | End of the visit (session storage); 90 days (local storage); deleted as soon as you withdraw consent | Required | Active |
| Audience measurement | sd_ab_<page> (session storage and local storage) | Soul Design | Always showing you the same version (A or B) of a campaign page and comparing the two; without your consent, the version is drawn at random on each display and is not stored | End of the visit (session storage); 90 days (local storage); deleted as soon as you withdraw consent | Required | Active |
| Audience measurement | sd_achats_mesures (session storage) | Soul Design | Avoiding counting the same purchase twice in the statistics; without your consent, nothing is stored | End of the visit | Required | Active |
| Audience measurement | No cookie of its own (loads the measurement tags) | Google Ireland Ltd (Google Tag Manager, container GTM-MGZ9MCK7) | Tag manager: loads and fires the audience measurement tags (and, if you accept them, advertising tags); requests the container script from Google, which transmits your IP address | Session (no storage of its own) | Required (loaded only after you accept “measurement”) | Active after your consent |
| Audience measurement | _ga, _ga_<identifier> | Google Ireland Ltd (Google Analytics 4) | Visit and journey statistics; GA4 does not meet the conditions of the consent exemption | 13 months; audience data kept 14 months | Required | Planned, not installed |
| Advertising | _gcl_au | Google Ireland Ltd (Google Ads) | Measuring the effectiveness of our ads | 90 days | Required | Planned, not installed |
| Advertising | _fbp, _fbc (Meta pixel) and Conversions API | Meta Platforms Ireland Ltd | Measuring and optimising our campaigns on Instagram and Facebook; the Conversions API only sends an event from our servers if you have consented | 90 days | Required | Planned, not installed |
| Advertising | _pin_unauth, _epik (Pinterest tag) | Pinterest Europe Ltd | Measuring visits from Pinterest and conversions | 12 months | Required | Planned, not installed |
| Advertising | li_sugr, bcookie, lidc, UserMatchHistory, AnalyticsSyncHistory (LinkedIn Insight Tag) | LinkedIn Ireland Unlimited Company | Measuring visits and requests from our LinkedIn campaigns | 24 hours to 1 year (bcookie: 1 year; li_sugr: 90 days; UserMatchHistory and AnalyticsSyncHistory: 30 days; lidc: 24 hours) | Required | Planned, not installed |
The website uses no consent-exempt measurement tool and embeds no third-party content (video, map): our videos are hosted by Soul Design. Fonts are also hosted by Soul Design: no request is sent to a third-party font service.
04 — Responsibility of third-party issuers
For advertising trackers, Google, Meta, Pinterest and LinkedIn are joint controllers with Soul Design for the collection of data via our website, and then sole controllers of its subsequent use. Their respective privacy policies describe this processing and the transfers to the United States, governed by the European Commission’s adequacy decision of 10 July 2023.
05 — Lifetimes
No tracker requiring consent lasts more than 13 months, and you are asked for your choice again after six months. The lifetimes of third-party trackers are those set in Soul Design’s consoles or announced by their issuers on the date this page was updated.
06 — Contact
For any question: paul@maisonsouldesign.fr. Your rights over your data are set out in the privacy policy.